LOC17
Ever since my teenage years I’ve sustained a passion for working in hospitality. Since spring 2019 I’ve worked at LOC17 in Doesburg (NL), serving as a waitress at different events and restaurant days. Recently, I’ve taken on the role of floor manager and designer of graphic elements such as the menu, beer logos and advertorial media. I researched the key elements that shape the company and found inspiration in 70s beer logos. I like how my passion for hospitality and design comes together in this project.
CREDITS
ART DIRECTION Ruurd Robaard COPYWRITING John Harris,
Hella van Asselt GRAPHIC DESIGN Renée Beumer, Jonne Verheij
Hella van Asselt GRAPHIC DESIGN Renée Beumer, Jonne Verheij